Associate head coach Cassie Seth tips off her seventh year on the West Liberty sidelines as a key member of Coach Kyle Cooper’s women’s basketball staff. Seth also serves as the university's Senior Woman Administrator (SWA) as well as the Athletics Diversity and Inclusion Designee (ADID).
In her role as the SWA, she serves as a visible presence as a female role model on the WLU athletics administration staff, allowing her to be a diverse point of contact for the student-athletes and staff to voice issues or concerns.
As the ADID, she draws on her extensive playing, coaching and administrative experience at multiple institutions, she is West Liberty’s primary contact and conduit for sharing diversity and inclusion-related information from the NCAA and Mountain East Conference with the university's nearly 500 student-athletes.
Highlights of Seth’s first five seasons on the hilltop include a pair of 21-win campaigns and a 2018-19 NCAA Tournament bid. The Hilltoppers just missed a second NCAA Tournament bid during the 2021-22 season, finishing third in the 12-team Mountain East Conference only to fall to eventual MEC Tournament champion Charleston in the MEC Tournament semifinals.
West Liberty’s 21-9 record in 2021-22 was the program’s best since the 2015-16 Sweet 16 team posted a program-record 29-5 mark. Last year’s Hilltoppers scored at an 82.3 ppg. clip, second in the nation only to national champion Glenville State. The WLU women also ranked among the Top 10 nationally in field goal percentage, 3-point field goals and 3-point field goals/game.
Seth came to West Liberty off a successful season as an assistant coach at NCAA Division III Baldwin-Wallace University. Working for Ohio Basketball Hall of Fame head coach Cheri Harrer, Seth helped lead the Yellow Jackets to a 21-5 record and a runner-up finish in the Ohio Athletic Conference.
Before breaking into the collegiate ranks at Baldwin-Wallace, Seth spent seven years as a high school head coach in the Cleveland area. Seth guided Medina Highland to its first-ever OHSAA Division I tournament win before moving on to Parma High School, where she was the first coach in more than two decades to post double-digit wins in consecutive seasons.
During her time as a high school coach, Seth developed 32 all-conference players, five all-district selections and one conference player of the year. She was chosen to coach in the 2010 Medina County All-Star Game and the 2016 Greater Cleveland Basketball Coaches Association (GCBCA) All-Star Game.
The Waterford, Pa. native was a four-year standout and 1,000-point scorer during her playing days at Mercyhurst (Pa.). A three-year captain and All-GLIAC honoree, she finished her career ranked among the Lakers’ Top 10 all-time in points and steals. Just as successful in the classroom, Seth was a two-time Dean's List student and earned a spot on the GLIAC’s All-Academic Team.
She holds a bachelor's degree in Business with a concentration in Sport Business Management from Mercyhurst along with a master's degree in Sports Administration from Valparaiso (Ind.). Seth also holds a National Council on Strength & Fitness Certified Strength Coach (NCSF-CSC) credential and is a certified dotFIT fitness professional.
Seth resides in Steubenville, Ohio with her wife, Stephanie.